Masks for Exercise: Will You Wear a Reebok Fitness Mask?
If you’re like me, I’m not one of the American citizens sitting back ok with our rights and freedoms being stripped from us. Governors have decided upon their own power what they deem “essential” and “non-essential” businesses as the economy slowly opens back up. One of the biggest concerns according to politicians is the reopening up gyms and fitness centers. Maybe Reebok has solved this problem with the Reebok Fitness Mask? No, I’m not joking. You can’t even make something like this up.
Gym Survival Rates Are Dropping While Weight Gain is Surging
I recently wrote an article regarding the imminent death of gyms following the coronavirus pandemic. People are canceling gym memberships left and right and are committing themselves to home workouts and building their own home gyms. Others, well, they have thrown in the towel, fell off the wagon, and are now searching the internet for new pants that will fit their growing waistline.
I’m not here to judge, but it’s my opinion that the closure of gyms and fitness centers will cause even further harm from this virus due to weight management and mental health. Reebok seems to have come to rescue (according to their thinking) with their new Reebok Fitness Mask.
Upon waking on Thursday, May 21, I saw an article on Fast Company that caught my eye. It was an article talking about an even more dystopian future and that the Reebok Fitness Mask was created to help bridge the gap between social distancing and getting in a good (safe) workout. At first, I thought it was a joke. But after reading the article, I quickly realized I was the only one laughing (at least until other fitness-minded individuals read the article that is).
Reebok Fitness Mask: A New Normal?
Here’s my answer… NO. I mean, come on now. This is going way too far now, and I understand the brand is trying to capitalize on a Reebok Fitness Mask, but I simply don’t see people wearing it. All of the people I brought this up to said there is no way they’ll ever wear a mask like the Reebok Fitness Mask during their workouts.
The article points out that exercise masks already exist, but they are for simulating low oxygen levels to improve cardiovascular performance. There are no “exercise masks” out there that can filter out particles and help prevent saliva and potential viruses from being spread. A question to answer would be, will this always be necessary? I highly doubt people will make this their new norm and I don’t see this virus being an all-year threat to society.
Reebok mentions they have a “dual-purpose” with their Reebok Fitness Mask. They mentioned that due to environmental pollution, their mask can be used to reduce the risk of such exposure. Ok, I get it. But what’s the difference between being out and about in your daily life outdoors versus exercising outdoors? They can’t be serious in thinking that this is going to make a noticeable difference in personal safety and health in the long run when it comes to pollution levels.
Don Albert, Reebok’s head of the European Creation Center, said that “This is the new normal, unfortunately. In many parts of the world, particularly Asia, people regularly wear masks to exercise outside. The coronavirus is just increasing the need for masks. This was really an exercise in imagining what the future of fitness will look like. What if we could create a mask that people don’t just have to wear, but actually want to wear?”
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