Insta Famous Personalities in the Industry

weik fitness podcast


An Industry Full of “Insta Famous” Personalities

It seems like these days people are more focused on becoming “Insta Famous” than they are actually putting in the time and effort to build a business or career.  We see T&A across the social media platforms from both genders and everyone seems to be selling sex appeal.  While sex sells, degrading yourself as an object is not a career unless there’s a pole involved.  And while we’re at it, enough with the #hustling and #grinding.  The only thing you’re grinding is someone’s lap.  Taking a picture and posting it to social media is not hustling or grinding, so stop fooling yourself.

In this short episode I discuss my view of social media in the fitness industry.  Do you agree with my opinion or disagree?  Please let me know by using the contact us page or by going to the Weik Fitness Facebook page and making a comment.  Also, let us know what content you’d love to hear next.  Your opinion will help us provide you with the content you want, when you want it.  Thanks!  And please don’t forget to like our business page on Facebook!

If you would like to be a show sponsor, please contact us.  We would love to work with you to get your brand out in front of our Weik Fitness audience.

*Below you can click on the play button to listen to it directly on this website, you can also click on the iTunes logo to listen or download to iTunes (please note that depending on when you click on the iTunes logo below that they might not have updated their system to show the new episode yet), or you can download directly to your Mac/PC by clicking the blue download button.

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Matt Weik

Matt Weik, BS, CSCS, CPT, CSN, is a globally recognized health, fitness, and supplement industry expert with over 25 years of hands-on experience. He is the founder of Weik Fitness and one of the most prolific writers in the space, known for translating complex science into clear, actionable content. Matt holds a Bachelor of Science in Kinesiology from Penn State University and multiple industry certifications, giving his work both academic credibility and real-world authority. His writing has been featured on thousands of websites and in 100+ magazines worldwide, including FLEX, Muscular Development, Iron Man, and Muscle & Fitness UK, and he has authored 30+ published books. Trusted by leading supplement brands and media outlets alike, Matt is widely regarded as one of the most knowledgeable and reliable voices in health, fitness, and sports nutrition.