Where Are Supplement Companies Missing the Boat?

There’s no shortage of supplement companies out there pushing their products onto consumers. In fact, each year more and more supplement companies are coming out of the woodwork. Some brands are trying to be an ecommerce giant while others go the route of working with distributors and trying to get their line in retail locations across the US. But, there seems to be one common practice in my opinion that majority of the supplement companies are lacking—content creation.

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